Making the Media
By Avid Technology
A podcast exploring the forces that shape the media, news, and entertainment business. Tune in for interviews on trends, talent, and tech. By industry leaders, for industry leaders. New episodes every other Friday. Send us your questions and comments: [email protected] or @craigaw1969.
Latest episode
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S5E10: Predicting the Future
S5E10: Predicting the FutureMoves by respected news organizations to be transparent in their reporting may become meaningless to consum… -
S5E09: Local Matters
S5E09: Local MattersLocal TV stations in the United States want to take advantage of AI to make them more efficient but insist this cannot come at the risk of their journalistic credibility. Th… -
S5E08: TikTok Trailblazing
S5E08: TikTok Trailblazing Developing a successful strategy for storytelling on the social media platform TikTok can help tackle the challenge of news avoidance, … -
S5E07: Transparency and Trust
S5E07: Transparency and Trust A standards body fighting against misinformation and media manipulation is building an evolving toolkit which can be used “as a Swiss Army knife,” according to it… -
S5E06: Training Talk
S5E06: Training Talk The role of post production supervisors in film and television production is receiving a boost through new micro-certifications, crucial to smoothing the way a project mov… -
S5E05: Post Problems
S5E05: Post Problems More needs to be done to help people struggling to find work in the post-production market in the UK by offering new training or opportunities in other roles. <… -
S5E04: The Story-Centric, Digital-First Future of News
S5E04: The Story-Centric, Digital-First Future of News The planned combination of Avid and Wolftech will transform news, sports and live production workflows, according to the leaders of both c… -
S5E03: Efficiency and Avatars
S5E03: Efficiency and Avatars A leading technologist discusses the efficiency gains which news broadcasters are seeking to make using AI, including experimenting with AI-generated news readers.… -
S5E02: AI and Archives - the Human Touch
S5E02: AI and Archives – the Human Touch The role of the archivist may be changing with the advent of AI-enabled services to enrich metadata, but there must be human oversight to ensure the acc… -
S5E01: Avid at IBC 2024 Preview
S5E01: Avid at IBC 2024 Preview The IBC Trade Show in Amsterdam is a showcase for the latest innovation in the media world, and this …
