Be In Demand with Laurie-Ann Murabito

336. STORYTELLING SERIES: Making Your Stories Memorable, Credible, and Relatable with Adam Olenn

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Episode notes

Storytelling is the secret weapon that sets humans apart from AI and sparks real human connection.

Get ready to see storytelling in a whole new way. Adam Olen, storytelling expert, unpacks why stories shape how we think, teach, and lead. He reveals the real power behind stories, not just to captivate, but to actually synchronize our brains and emotions with the audience.

Ever wonder why some stories are unforgettable while others fall flat? You’ll discover how to unlock better storytelling, why setbacks are the secret to compelling tales, and what most people get wrong when sharing their message. 

Here’s what you’ll learn:

  • How storytelling lights up both the speaker and the listener’s brain, so you create connection and real impact
  • The AI threat to storytelling, and why doubling down on your own story is your best defense
  • Everyday experiences and setbacks as the richest sources of powerful stories, so you always have relatable content
  • The structure that turns any event (even pouring a glass of milk) into a memorable narrative, so your stories stick
  • The two biggest mistakes most people make with stories, so you avoid boring your audience or missing out on trust and credibility

Light up the room, hold the line, and make your story the one they remember.


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11. Test Frenchie