Brand Your Brain

What Happens When Pretending to Have Clients Backfires

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Episode notes

I’m talking about the pressure to fake success in the online design space when you’re struggling to book design clients. I'm sharing why “fake it ‘til you make it” has become such a common (and risky) tactic, and how it can backfire when the truth catches up to you.

The Confession: "I am "faking it til I make it" by pretending to have actual clients.. it's gotten so far that other designers are starting to ask about where I get clients & how to talk to clients on disco calls"

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