SportsPro Podcast

Why running the WSL is the most exciting job in sports... in conversation with NewCo CEO Nikki Doucet

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Episode notes

The Women's Super League is under new management and top of the org chart is former Nike executive Nikki Doucet. Speaking to Sam Carp at SportsPro Live 2024 the CEO of NewCo, the commercial entity that is set to take over running the top two tiers of English women's soccer, discusses her vision for the WSL and how the league can forge a new path for women's sports.