The '2020 Entrepreneurs Club'

DIARY - SALES: Me, Ben Kenwright, and my take on sales in a startup

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Episode notes

This is the first episode of me sharing some (hopefully) wise tidbits of things I have learned, and things I am learning, in my first 12 months as a startup founder.

Starting with SALES - well I have to really because it's my thing. I have been a sales guy for most of my career, having led sales teams in high growth tech startups, and now guess what? Yes, a founders job has got to be sales, whether you like it or not. And selling your own product that is a few months old, with a team of less than 5 people, is a tall order.

So in this episode I cover (and it's not just for early stagers):


  • The saturated world of LinkedIn and what I've found that has worked for bubb.io
  • Catching the attention of CEOs
  • The taboo subject of email marketing and how to do it properly to drive results
  • How being a technical co-founder with no sales experience can go in your favor
  • Selling early mover advantage and leveraging being a brand new startup
  • Back to basics target tracking and how to book meetings
  • How to cold call without pissing people off


Hit me up at 👉 shorturl.at/szHM4