The Alternative Business Review

Season 2 Episode 7 How to do sales without being salesy Martin Drake Founder @ Higher People

Listen on

Episode notes

On this week’s Alternative Business Review podcast we have Martin Drake. Martin is the founder of Higher People a recruitment agency owner using tech to help make a more frictionless process, and we don’t even talk about their tech, and podcaster (hence why I talk more) of Is this room free

We got introduced to me following a piece of work that I did with a client, the thing that stood out for me is the way they have tried to enhance the client and candidate experience with the use of video and looking beyond the tried and tested. 

I connected a lot with what Martin said, certainly as I talk to more service-led offerings, the sense of community you need to make appears critical to how you can demonstrate your values and create buy-in to who and what your business is. 

On the pod we discuss 

Building your brand and values 

How do you establish a community 

How do you do sales without being salesy 

and gambling

If you want to connect with Martin you can find him  on LinkedIn or email him on [email protected] 

Or you can Is this room free? here

Also, if you want to know more on the Simon Sinek Why Theory here is the TED Talk on it

Please subscribe, like and share. Plus, if you want to get in contact find me on LinkedIn at Alastair Swindlehurst, email at [email protected] or find me at either Instagram or Twitter on @theABRpod