Tips from Trestle: The Senior Living Food and Hospitality Podcast
Meal Choices & Authentic Voices
Episode notes
In this episode of Tips from Trestle, Aaron catches up with Sara Mitchell, co-founder and president of Solinity Marketing, to explore how food and hospitality can elevate senior living communities. Sara shares her unique journey from sports reporting to senior living marketing, emphasizing the power of storytelling in connecting with residents and families. They discuss leveraging culinary excellence as a key marketing strategy, the importance of authentic resident testimonials, and how everyday dining experiences can enhance community branding. Sara also provides practical tips for integrating food into social media campaigns and fostering collaboration between departments to create impactful narratives.
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